A
Curated, not cluttered
A focused catalogue means less dead stock on your shelves and clearer choices for your customers.
Axle & Alloy · Dealer programme
The finish your
customers stop for.
We're building a network of independent dealers for aftermarket wheels, tyres and suspension. If your customers care about how a car sits and drives, we'd like to talk.
The range
Three families. One standard.
Every line we carry is chosen to work together, so a dealer can quote a complete wheel, tyre and suspension package with confidence.
01
Wheels
Forged and flow-formed designs with finishes that hold their shine — polished, brushed and gloss black.
02
Tyres
Road, fast-road and track-day compounds selected to pair with the wheels we carry.
03
Suspension
Coilovers, lowering springs and bushes for drivers who want stance and composure in equal measure.
For dealers
A partner, not a price list.
We're deliberately keeping our dealer network small to start, so each partner gets real attention: a named contact, launch-ready imagery and honest answers about stock.
See the dealer programmeWhy it works
Built around the people who fit it.
B
Package-ready
Wheels, tyres and suspension planned as a set, so you can quote the whole look in one conversation.
C
Straight talk on fitment
We point you to manufacturer fitment and load data for every product rather than guessing — so you and your customers can check before you fit.
Ready to stock the range?
Tell us about your business at sales@axleplusalloy.com.